Ready to build a business that funds and fits your life—without funnels or endless content grind?
Substack provides the platform and tools to attract great-fit prospects, turn them into eager leads, and upgrade them into perfect-fit clients and customers.
But where do you begin?
Part 1 — How to Avoid the Niching Trap (Free Access)
Most Substack gurus will tell you to start by defining an ideal customer avatar and a power-offer value proposition.
But here’s the thing: niching is a trap.
It’s not only the wrong place to start—it can be disastrous when you’re developing a reliable Substack revenue system.
Watch the replay to learn:
Why starting with tactics and avatars builds an upside-down business
How function-before-form positioning creates a durable advantage
How to start with principles and strategy, not hacks
Want the Complete System?
This first workshop lays the philosophical and strategic foundation.
The next two sessions show you how to turn those principles into a living business model on Substack—and they’re available exclusively to paid subscribers.
Paid subscribers are about to gain instant access to all replays, full presentation notes, and implementation resources.
Part 1 Resources
Click the download link below to access the presentation notes and implementation Cornerman GPT prompt for Part 1: How to Avoid the Niching Trap.